Role: Acquisition Marketing Strategist
Acquisition Marketing Strategists are responsible for developing customer acquisition strategies as well as overseeing the corresponding tactical marketing campaigns and programs.
More detail: Description - Staffing
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Description
Specific duties include defining acquisition/communication marketing objectives, strategies and program parameters, detailing the acquisition media consideration set and analyzing campaign results. Acquisition Marketing Strategists should possess strong marketing strategy, strategic planning, and digital marketing experience. If offline marketing is needed within the project's marketing campaign, then that experience should be added as a requirement.